EXPERT WOMEN CAMPAIGN
James Harding pledged to increase the number of female broadcasters across BBC News’ output in one of his first addresses to staff.
With just one female correspondent out of 11, the BBC could learn from ITV, says Lis Howell.
Broadcast’s campaign to get more expert women on air received a boost this week from two separate websites and from Bloomberg, which is the latest broadcaster to sign the Expert Women pledge.
The Today programme has seen a dramatic improvement in its ratio of male to female experts, with the balance in favour of men reducing to a record-breaking 3:1 according to Broadcast’s latest figures.
The second Expert Women training day, which has emerged from Broadcast’s Expert Women campaign, is takes place in Salford today.
What has happened to the Today programme? In what can only be described as a staggering change, its ratio of male experts to female experts in the week of 11 March was almost 3:1. That’s showing TV competitors how to do it.
The next BBC Academy/Broadcast Expert Women Day will take place at MediaCityUK in May as the culmination of a wider season of events to attract new on-air talent of all kinds.
Hot on the heels of the BBC Academy’s first two Expert Women Days, 60 women returned for some advanced pitching - and the results were better than anyone expected
Monitoring foreign news channels produces some surprising results, says Lis Howell.
Casting a female expert has opened up science to a broad audience, says Owenna Griffiths
The BBC has launched an Expert Women database and YouTube channel in a bid to improve the ratio of male to female experts on-air.