The New View: are broadcasters ready for digital audiences?
The way audiences watch television
is changing. With new types of video
services competing for viewers’ time,
traditional players must respond to survive.
But what kind of new viewing habits are
evolving, and how will the current wave
of innovation permanently alter the way
consumers watch broadcast content?
Setting the stage for this discussion of monetizing mobile video, this white paper offers a snapshot of
In August 2015, Brightcove commissioned
research firm Vanson Bourne to ask
4,000 viewers across the UK, France and
Germany about their video consumption
habits, preferences and tolerance for
This report illuminates the latest patterns in the way audiences are
watching digital content today.
Download the white paper now using the form on the right