What Not to Wear to Brazil
- Published: 11 October 2007 08:00
- Last Updated: 11 October 2007 09:23
BBC Worldwide has licensed makeover format What Not to Wear to Brazilian broadcaster SBT, marking the first time the show will be produced in Latin America.
BBC Worldwide has licensed makeover format What Not to Wear to Brazilian broadcaster SBT, marking the first time the show will be produced in Latin America.
The format features two outspoken presenters who give style advice to those in need of a wardrobe makeover. BBC Worldwide's vice-president of Latin America, Jose Sanchez, said light entertainment formats such as What Not to Wear were becoming increasingly popular in Latin America.
BBC Showcase Latin America will be held in Rio de Janeiro from 16 to 18 September. Formats available will include DanceX, Panic Room and Street Doctors.
Sign up to
International | Latin America |
