Freeview ‘no panacea'
Freeview's limitations will become more apparent as the digital TV marketplace evolves, BSkyB customer group managing director Brian Sullivan has claimed.
Speaking at the Broadcast Digital Channels conference on Wednesday, he asserted that Freeview is "not the universal blueprint for a digital future" and claimed that capacity issues will mean it will only be able to offer a limited service in the future. But Virgin Media TV director Johnny Webb said it was essential that pay-TV operators had a stake in the platform.
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