True Dare Kiss ends with 3m

The last episode of BBC1's True Dare Kisscaught a mediocre audience of 3m (14.9%) at 9pm last night, losing out to a repeat of ITV1's Blue Murder. [ALL]

The last episode of BBC1's True Dare Kisscaptured a mediocre audience of 3m (14.9%) at 9pm last night, losing out to a repeat of ITV1's Blue Murder.

The series started off well on 28 June with 4.3m viewers (20.5%) but tailed off in subsequent weeks. Although it rallied last night, the audience for True Dare Kisswas still down on the slot average of 4.9m (22.1%). It was also down on the series average of 3.2m (15.23%).

ITV1's repeat of Blue Murderpulled in a steady 3.9m (19.2%) at 9pm, while Channel 4's reality show Big Brotherinterested 3.6m (17.%)

BBC1's The Big Dayalso came to a series close at 8pm, pulling in 3.3m (17.3%) viewers. The audience was down on the series average of 3.4m (17%). But, it did face some tough competition at the time as it was scheduled up against ITV1's The Billwhich got 5.4m (28.5%) to tune in.

The last instalment of BBC2 Dragons' Den: Where Are They Now?at 8pm was in line with the series average, pulling in 1.8m (9.5%). This went head-to head with C4's How Clean is Your House?which pulled in 1.8m (10%).

The last episode of Five's 10-part reality series Build a New Life in the Country - Was it Worth it?interested 1m (5.3%) viewers in its 8pm slot. The whole series averaged 1.3m (6.3%).

This was preceded by Ultimate Wedding Makeover, which had an audience of 265,000 (1.49%).

Outside of peaktime, C4's 10:30pm documentary America's Deadliest Prison Gangattracted 1.1m (8.7%).

All hours shares for 2 August 2007: BBC1 - 21.12%, ITV1 20.2%, C4 - 8.6%, BBC2 - 6.7%, Five - 5.3%, multichannel 38%.

Peaktime (6pm-10:30pm) shares: ITV1 - 24%, BBC1 22.8%. C44 - 10.5%, BBC2 - 7.3%, Five - 5.4%, multichannel 30.3%.