Overview: The X Factor
- Published: 03 October 2008 16:59
- Author: Jon Rogers
- More by this Author
- Last Updated: 17 November 2008 12:59
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Overview of this years ratings for ITV's The X Factor, including analysis of the main show, spin-off series and comparisons with rival Strictly Come Dancing on BBC1.
- LATEST STORY: X Factor increases lead on Strictly
The X Factor (ITV1)
| Ep | Date | Time | Viewers (m) | Share (%) | ABC1s (%) | 16-34s (%) |
| 1 | 160808 | 19:30 | 10.2 | 48.2 | 35.0 | 27.4 |
| 2 | 230808 | 19:30 | 9.4 | 45.4 | 35.2 | 23.9 |
| 3 | 300808 | 19:10 | 8.2 | 43.5 | 36.7 | 25.2 |
| 4 | 060908 | 18:50 | 9.0 | 42.8 | 34.7 | 22.6 |
| 5 | 130908 | 19:30 | 9.4 | 43.2 | 37.2 | 26.4 |
| 6 | 200908 | 19:30 | 9.3 | 41.8 | 36.4 | 24.9 |
| 7 | 270908 | 19:45 | 8.2 | 36.0 | 37.6 | 23.6 |
| Results | 280908 | 19:00 | 8.9 | 38.1 | 35.7 | 26.2 |
| 8 | 041008 | 19:45 | 9.8 | 40.5 | 36.1 | 23.5 |
| Results | 051008 | 18:10 | 9.5 | 42.7 | 33.7 | 25.2 |
| 9 | 111008 | 19:15 | 10.4 | 44.1 | 37.1 | 26.2 |
| Results | 111008 | 22:00 | 8.1 | 40.7 | 37.9 | 24.8 |
| 10 | 181008 | 19:25 | 9.3 | 38.5 | 36.6 | 25.5 |
| Results | 181008 | 22:10 | 7.9 | 39.7 | 39.6 | 23.4 |
| 11 | 251008 | 19:25 | 9.7 | 39.6 | 35.8 | 28.4 |
| Results | 251008 | 22:10 | 7.7 | 38.0 | 36.9 | 24.3 |
| 12 | 011108 | 19:30 | 10.9 | 43.3 | 38.9 | 40.0 |
| Results | 011108 | 21:50 | 8.5 | 37.6 | 25.5 | 26.1 |
| 13 | 081108 | 19:20 | 10.2 | 42.6 | 37.8 | 25.1 |
| Results | 081108 | 21:35 | 8.3 | 35.6 | 40.5 | 27.1 |
| 14 | 151108 | 19:20 | 10.6 | 43.5 | 37.3 | 24.8 |
| Results | 151108 | 21:35 | 9.5 | 42.9 | 41.0 | 22.9 |
Xtra Factor (ITV2/ITV2+1)
| Ep | Date | Time | Viewers (m) | Share (%) | ABC1s (%) | 16-34s (%) |
| 1 | 160808 | 20:30 | 1.3 | 6.9 | 39.4 | 38.2 |
| 2 | 230808 | 20:30 | 1.2 | 6.6 | 34.3 | 30.2 |
| 3 | 300808 | 20:10 | 1.4 | 8.1 | 38.5 | 35.1 |
| 4 | 060908 | 19:50 | 1.4 | 7.3 | 42.7 | 31.1 |
| 5 | 130908 | 20:30 | 1.2 | 6.0 | 40.7 | 30.7 |
| 6 | 200908 | 20:30 | 1.2 | 6.3 | 41.5 | 32.5 |
| 7 | 270908 | 21:15 | 1.1 | 6.0 | 43.5 | 26.9 |
| 8 | 041008 | 21:15 | 1.3 | 7.4 | 47.7 | 28.1 |
| 9 | 111008 | 21:15 | 0.943 | 4.9 | 36.5 | 34.2 |
| 10 | 181008 | 21:25 | 0.988 | 5.0 | 41.4 | 32.8 |
| 11 | 251008 | 21:25 | 0.888 | 4.5 | 39.5 | 275 |
| 12 | 011108 | 21:05 | 0.849 | 4.0 | 48.7 | 30.7 |
| 13 | 081108 | 20:50 | 0.953 | 4.7 | 46.2 | 36.8 |
| 14 | 151108 | 20:35 | 1.0 | 5.1 | 35.9 | 29.2 |
Strictly Come Dancing vs The X Factor
| Strictly... | The X Factor | |||||
| Date | Time | Viewers (m) | Share (%) | Time | Viewers (m) | Share (%) |
| 160808 | - | - | - | 19:30 | 10.2 | 48.2 |
| 230808 | - | - | - | 19:30 | 9.4 | 45.4 |
| 300808 | - | - | - | 19:10 | 8.2 | 43.5 |
| 060908 | - | - | - | 18:50 | 9.0 | 42.8 |
| 130908 | 18:30 | 6.0 | 34.2 | 19:30 | 9.4 | 43.2 |
| 200908 | 18:10 | 8.0 | 42.7 | 19:30 | 9.3 | 41.8 |
| 210908 | 20:00 | 8.3 | 33.7 | n/a | n/a | n/a |
| 270908 | 18:45 | 8.7 | 41.2 | 19:45 | 8.2 | 36.0 |
| 280908 | 20:00 | 8.1 | 31.7 | 19:00 | 8.9 | 38.1 |
| 041008 | 18:45 | 9.2 | 39.9 | 19:45 | 9.8 | 40.5 |
| 051008 | 20:10 | 8.4 | 31.5 | 18:10 | 9.5 | 42.7 |
| 111008 | 17:50 | 7.4 | 34.6 | 19:15 | 10.4 | 44.1 |
| 121008 | 20:15 | 7.4 | 26.5 | 22:00 | 8.1 | 40.7 |
| 181008 | 18:40 | 8.6 | 37.0 | 19:25 | 9.3 | 38.5 |
| 191008 | 20:10 | 9.0 | 34.5 | 22:10 | 7.9 | 39.7 |
| 251008 | 18:35 | 9.3 | 39.3 | 19:45 | 9.7 | 39.6 |
| 261008 | 19:15 | 9.7 | 38.3 | 22:10 | 7.7 | 38.0 |
| 011108 | 18:05 | 9.4 | 40.0 | 19:30 | 10.9 | 43.3 |
| 021108 | 20:15 | 8.5 | 30.1 | 21:50 | 8.5 | 37.6 |
| 081108 | 18:00 | 9.6 | 42.6 | 19:20 | 10.2 | 42.6 |
| 091108 | 20:15 | 8.8 | 30.2 | 21:35 | 8.3 | 35.6 |
| 151108 | 18:05 | 9.7 | 42.4 | 19:20 | 10.6 | 43.5 |
| 161108 | 20:15 | 10.1 | 38.7 | 21:35 | 9.5 | 42.9 |
Source: Barb/TNS Infosys
X Factor ratings stories
16 August: X Factor return points to biggest series yet for ITV1 / ITV1 scores biggest ever X Factor launch
13 September: Strictly back but no match for X Factor / Reevell's ratings
20 September: New BBC1 drama Merlin made a strong impression but was no match for X Factor / Reevell's ratings
27/28 September: X Factor keeps Strictly on its toes / X Factor loses 1m / Reevell's ratings
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