Rent, The Farm Group's one-year-old equipment hire division, has added new lens kit to its camera rental stock.

Included is the Letus35 Ultimate depth of field adapter which allows 35mm prime lenses to be mounted on to video camcorders such as the Sony EX1 in order to achieve a filmic look.

The company has also added a range of Carl Zeiss Prime Lenses.

Rent is a professional broadcast equipment hire facility based in Soho. Established in 2007 it specialises in smaller camcorders.