Former Paragon Bank Technology Finance managing director Gareth Wilding has set-up a new leasing and finance firm called Adamantean.

Majority shareholder Wilding has taken on the role of managing director of the company and has recruited former Paragon Bank Pro AV divisional director Sam Arlow as a director.

The company will focus on TV industry finance initially.

“Most of our relationships are in the broadcast market,” he said.

“But we don’t want to be restricted to one market and we hope in due course to have a broader and deeper brief.”

Wilding was sales and marketing director of Fineline Media Finance before taking over as managing director of Rothschild-owned parent firm Five Arrows Leasing in 2014.

Rothschild then sold the Five Arrows Leasing Group to Paragon Bank towards the end of 2015.  

“Something that I learnt during my time with Rothschild is that you are only as good as your reputation. Sam and I have built a reputation for integrity that we are keen to continue and polish.”

Wilding said that Arlow was already working on several deals.

“We want to be a significant player in the market…there is a lot of systemic change in the industry that will require funding, so it is an opportune time for us.

“What we need to change in the market is sales peoples’ understanding of financial structures.

“Many only consider how something should be paid for once they have shaken on a deal. That’s something we want to change…it’s the financially astute companies and individuals that use finance.”