3D price-cut signals mid-market battle
Both Softimage and Alias Wavefront have dramatically cut the price of their 3D software in an attempt to boost sales to mid-market post and animation houses.Although the two manufacturers denied that
Sign in if you have an account
Do you want to keep reading?
Register to read four free articles per month
Subscribe and get access to
- Up to the minute industry news
- Agenda-setting interviews with key industry figures
- Insight into the latest programme performances
- Ratings data with viewing trends
Access premium content subscribe today
If you have an account you can SIGN IN now