4Ventures aims to add£10m to C4 budget


Channel 4's commercial director Rob Woodward wants the broadcaster's commercial arm 4 Ventures to contribute£10m to the overall programme budget in 2004.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now