Sport Production

  • Int: CBS scores WSL; Disney+ greenlights SailGP doc; DAZN nets CFL

  • Aurora reveals remote production workflow behind WSL broadcast

  • Creating great video for fans comes down to storytelling, no matter the platform

  • MCC turns to Aurora for “first-of-its-kind” digital campaign commission

  • How Footballco grew Goal’s Front Three from zero to 1.2m followers in three years

More news

Athlos_Keely Hodgkinson

Aurora appointed Athlos host broadcaster

Production company will also deliver digital coverage for women’s athletics league

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MediaCity studios hosts EA Sports FC eChampions League 2026

The Whisper-produced EA Sports FC tournament occupied four studios at the Manchester facility, marking a significant expansion on the previous year’s event

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Finite Films unveils YouTube docuseries with GB1 America’s Cup Team

The second series of Challengers, in partnership with the British America’s Cup Team GB1 and sportswear brand North Sails, is now available on YouTube

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Bundesliga extends archive rights partnership with IMG

Renewed agreement sees IMG continue to license footage from the Bundesliga, Bundesliga 2 and the Franz Beckenbauer Supercup

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OS Studios to put creators at heart of Ultimate Sevens coverage

The production will feature creator integration, and a multi-purpose pitch-side ‘Ultimate Sevens Lounge’ combining live broadcast, content creation and fan interaction

Whisper Tokyo 2020 Olympics production

Whisper adds ex-BT Sport & beIN exec to senior team

Ronu Miah was previously head of rights and content at BT Sport

Soccer Aid x FotMob

FotMob becomes official live score partner for Soccer Aid 2026

The football app will provide in-depth live coverage of the charity match, including player ratings calculated using more than 300 data points

The Sun WC team

Kyle Walker joins The Sun’s World Cup coverage team

He will provide insider analysis across The Sun’s platforms, including new World Cup video formats Proper Football Daily and Ones To Watch

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LaLiga launches AI-powered children’s series Goalitos with WSC Sports

Spanish football league partners with WSC Sports to create AI-powered animation series targeting next generation of fans with multilingual, cross-platform content

Ian Wright doc

Stormzy’s #Merky Films to produce Ian Wright biopic

Grime artist will executive produce the film about Arsenal legend and broadcaster’s life, from troubled South London beginnings to football stardom

Love of cycling

Ned Boulting launches For The Love Of Cycling podcast

Former ITV Tour de France commentator Ned Boulting is launching a new cycling podcast offering daily analysis of the Giro d’Italia and Tour de France

adidas

Adidas World Cup 2026 campaign stars Timothée Chalamet, Messi and Beckham

Its World Cup campaign features Chalamet recruiting a street football team in the Backyard Legends film, created by Lola USA and produced by Smuggler

World Cup 2026 FIFA logo

The non-sponsor brand opportunity at the 2026 World Cup

Jimmy Pugh, head of social at re:act, looks at how unique aspects of the 2026 World Cup could play into brands’ hands

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Sky Sports captures authentic F1 engine sounds for 2026/27 titles

Sky Creative partnered with Absolute to record bespoke engine sounds at Formula One’s Barcelona pre-season test

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SailGP’s Racing on the Edge returns for 2026 season

The docuseries opens its 2026 season with an episode centred on New Zealand’s Black Foils team at the Perth season opener