Sports Tech Innovation

  • TVU unveils live cloud production platform TVU MediaMesh

  • Post Production World Europe joins MPTS

  • TSA & Appear to distribute LaLiga

  • Int: WWE & PSG partner; Serie A & Globant fight piracy; VNL breaks viewership records

  • ICC & Google partner to boost women’s cricket

More

Twickenham Allianz rugby stadium

Snapchat Cam in action for Women’s Rugby World Cup

2025-08-26T14:02:00+01:00By

World Rugby also posting behind-the-scenes footage to its Snapchat channel

US Open - IBM

US Open serves up AI-powered innovations for tennis fans

2025-08-19T11:27:00+01:00By

A series of AI-powered “digital experiences” will be coming to USOpen.org and the US Open app for this year’s tournament

A robot generating stats during a sports events (AI generated)

IBM research reveals sports fans like AI-enhanced content

2025-08-19T09:21:00+01:00By

Real-time game/match updates and personalised content are the top priorities of sports fans for AI-enhanced sports engagement

BBC Sport logo

BBC Sport to launch GenAI football audio updates

2025-08-14T15:29:00+01:00By

AI will be used to organise and reformat articles into scripts and generate a voice to read them

Broadcast Sport Awards 2025 judges

Broadcast Sport Awards 2025 judges revealed

2025-08-14T14:35:00+01:00By

The prestigious industry awards will take place at the London Hilton, Park Lane on 13 November

SailGP Racescape XR app

SailGP launches Apple Vision Pro XR app

2025-08-13T14:19:00+01:00By

Racescape XR offers multi-screen viewing, AR tabletop racing, and live data

Broadcast Sport Summit 2024 (3)

Broadcast Sport Summit 2025: Topics and first speakers revealed

2025-08-13T11:20:00+01:00By

The Summit takes place at Emirates Stadium on 12 November, with tickets available now

DP World Tour golf European tour Trackman

DP World Tour adds Trackman tech for broadcast & social content

2025-08-12T15:46:00+01:00By

Ball tracing technology will be used by European Tour Productions for its host broadcasts

Screenshot 2025-08-04 at 13.31.20

Genius Sports and Serie A partner on data and video for betting

2025-08-04T12:32:00+01:00By

Genius Sports will deliver data and video to a global network of sportsbook partners for every Serie A, Coppa Italia and Supercoppa Italiana fixture

Collect - It All Adds Up (1)

Fan engagement: ATP Tour unveils digital collection of match memorabilia

2025-08-01T11:00:00+01:00By

Fans collect a variety of digital items incorporating artwork generated from official match data, transforming on-court moments into visuals

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Burnley FC unveils first-ever VR matchday broadcast

2025-07-30T14:07:00+01:00By

The club’s pre-season friendly against Lazio will be streamed in virtual reality on Premier League Player VR, for Meta Quest

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World Archery brings production in-house

2025-07-29T11:54:00+01:00

It is utilising Appear’s X Platform to improve the quality and consistency of its live streams

EmergentLogo_BG_Banner

Emergent launches suite of AI-powered tools & creative services

2025-07-29T10:54:00+01:00By

Business to make public debut at IBC 2025

Arsenal Women's Champions League EBU

Int: EBU grabs UWCL rights; Camb.ai opens Japan office

2025-07-28T14:07:00+01:00By

EBU members will share rights for the Women’s Champions League with Disney+

PGA Tour Studios Tiger Woods

Int: beIN targets VPNs in piracy fight; Willow launches first original content; Sennheiser fits out PGA studios

2025-07-24T14:37:00+01:00By

beIN Sports France has obtained a court ruling that orders VPN providers NordVPN, CyberGhost and ProtonVPN to block access to pirate services broadcasting the WTA Tour.