Sports Tech Innovation
ITV reveals first picture-in-picture ads for Six Nations rugby
NBC Sports enlists Canon, Comcast, Grass Valley and Audio-Technica for Milano Cortina 2026
Alibaba Cloud deploys AI innovations for Milano Cortina 2026
Appear appoints Simon Frost as its first chief marketing officer
WSC Sports acquires digital sponsorship platform Partnerbrite
- Previous
- Next
More
Whisper’s tech chief on production’s future with AI, remote and more
Whisper chief technology officer Richard Lancaster analyses what could be next in production
NEP Australia unveils hybrid software-driven OB vehicle HG 31
The broadcast services provider has deployed a compact OB unit that uses just three racks of IT equipment for all processing, routing and monitoring
Vislink extends MotoGP RF camera partnership until 2027
Dorna Sports has agreed an extension to its partnership with Vislink to provide RF on-board and RF wireless camera solutions to all 22 MotoGP races
Formula E partners with Google Cloud to enhance the fan experience
The deal will see Formula E integrate Gemini AI models, including a new Strategy Agent that delivers real-time insights during live broadcasts
Dubai Racing Club adopts RaceiQ analytics to enhance coverage
The suite of metrics combines AI and machine learning with detailed horse tracking data
Ascot Racecourse demos world's first live immersive horse racing broadcast
The racecourse partnered with Racetech, Ateme, Focal Point VR and Bluebell Opticom to deliver the real-time broadcast
ASB GlassFloor partners with Disguise on interactive arena floors
Disguise’s servers feed content directly to customisable digital playing surfaces
Teamworks acquires AI sports analytics platform Sportlogiq
The acquisition adds computer vision technology and automated player tracking capabilities used by 97% of NHL teams and more than 220 clients globally
Int: SailGP & DP World Tour sell US rights; Sky Sport Deutschland expands WSC Sports deal
A pair of US rights deals and Sky Sport Deutschland adds Austria to its agreement with WSC Sports
NBA invests in D2C subscription tech company Evergent
US basketball league also agrees multi-year extension to partnership with company
Int: Netflix adds WWE archive; Friend MTS protects Premier League; Bally’s captures real-time boxing data
Netflix doubles down on its WWE content while piracy tech and broadcast enhancements are put to use
TikTok launches GamePlan suite for sport content
Social media giant providing sport specific analytics dashboard and anchor linking to an in-app destination
Burnley FC selects three tech start-ups for Innovation Hub
The Premier League club has chosen Camb.ai, Mantis XR and Piing from more than 200 worldwide applicants
IBM and Wimbledon extend long-standing technology partnership
The 36-year partnership focuses on AI-driven digital experiences to engage the next generation of global tennis fans
European Athletics unveils AI-powered multilingual website with CAMB.AI
Governing body integrates AI-powered translation button across website featuring event coverage and athlete profiles