McDonald's set to sponsor Millionaire

McDonald's looks set to take over from Jacob's as sponsor of hit ITV gameshow Who Wants to be a Millionaire?. The fast food retailer is understood to be paying around£3

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now