A day at Branson's pad

RichardBranson

Lisa Campbell asks will Virgin 1 be big and bold enough to live up to the Branson megabrand? Or is the channel destined to be a£40m knee-jerk reaction too far against the 'bully' Sky?

or subscribe for access

Subscribe for immediate access 

Choose a subscription package that suits your needs and save up to 18%.

Get access to premium content subscribe today

If you have an account you can SIGN IN now