BBC1 fails to halt ITV1's Sunday dominance

_22778_gif

BBC1's use of new camera technology for its Wildlife Special Elephants: Spy in the Heard helped the show gain a healthy 5.7 million (24.8%) last night (20 July), but it still wasn't enough to upset ITV1's Sunday night ratings bankers, writes Jon Rogers

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read four free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now