Big Brother gamble pays off for C4


Big Brother's decision to shake things up and swap a pair of housemates from the British and African programmes paid off last night (23 June), with the Channel 4 show bagging 5.4 million (24.4% share) - its highest non-eviction audience of the series, writes Luke ...

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now