DAZN strikes global free-to-view deal with kickboxing series SENSHI

DAZN has announced a global broadcast partnership with SENSHI that will see DAZN stream its live events for free to fight fans across the globe.

SENSHI organizes five professional fight nights annually, featuring Grand Prix tournaments, championship-level competition and Super Fights with athletes from around the world.

The deal gives combat sports fans in more than 200 markets free-to-view access to SENSHI’s live events, featuring kickboxers, rising international talent and some of the most exciting names in stand-up fighting.

The collaboration began on Saturday, with the SENSHI 33 Grand Prix. The next live event will be the SENSHI 34 Grand Prix on 5 December. The partnership will then continue with SENSHI events in 2027.

Semmy Schilt, president of KWU SENSHI Europe, the organisation behind SENSHI, said: “Partnering with DAZN is a major step for SENSHI. From the beginning, our ambition has been to create a world-class platform where elite fighters can compete at the highest level and the next generation can build their careers on an international stage. DAZN gives us the global reach to bring these athletes, our Grand Prix format and the spirit of SENSHI to fight fans around the world. This partnership is not only about reaching a bigger audience - it is also taking SENSHI to the next level.”

“DAZN has a proven track record of helping sports properties expand their reach, grow their audiences and unlock their global potential, and we’re excited to do the same with SENSHI,” adds Shay Segev, CEO of DAZN Group. “SENSHI is a compelling property with elite athletes, a distinctive tournament format, and strong momentum in the combat sports community. Adding SENSHI complements DAZN’s world-class portfolio and gives fans access to even more premium combat sports content to enjoy on our platform.”