8.8 million tuned into Ryder Cup, Premier League and more

Ryder Cup golf Getty 3

Sky Sports has revealed that the 27-28 September was its most watched weekend ever.

8.8 million tuned into its channels to watch the Ryder Cup, Premier League, EFL, WSL, SPFL and Bundesliga football, rugby league, tennis and NFL. 

This was largely driven by the Ryder Cup, with five million watching Team Europe defeat Team USA in the US for the first time since 2012. Average viewing for the competition across Sky Sports Golf and Sky Sports Main Event was up 45%. 

On Sunday evening, one in four TV viewers were watching the dramatic end to the singles, including more than 40% of under-35s. The audience peak just after 22.00 for the nail-biting finale was the highest ever for golf on Sky Sports, eclipsing the 2012 Ryder Cup at Medinah and Rory McIlroy’s Masters win in April - which is still the most-watched day on Sky Sports ever. 

Sky Sports’ programming, 27-28 September

Saturday 27 September

 - Ryder Cup: Day 2 
 - Premier League: Nottingham Forest v Sunderland, Spurs v Wolves
 - Championship: Coventry City v Birmingham City, Wrexham v Derby County
 - WSL: Arsenal Women v Aston Villa Women
 - Bundesliga: Borussia Monchengladbach v Eintracht Frankfurt
 - Super League: Leeds Rhinos v St Helens
 - WTA Tour: China Open
 - ATP Tour: Japan Open

Sunday 28 September

 - Ryder Cup: Day 3 
 - Premier League: Aston Villa v Fulham, Newcastle United v Arsenal
 - SPFL: Livingston v Rangers
 - WSL: Liverpool Women v Man Utd Women, Man City Women v London City Lionesses
 - WTA Tour: China Open
 - ATP Tour: Japan Open
 - NFL: Pittsburgh Steelers v Minnesota Vikings (NFL Dublin), Tampa Bay Buccaneers v Philadelphia Eagles, Atlanta Falcons v Washington Commanders, Los Angeles Rams v Indianapolis Colts, Kansas City Chiefs v Baltimore Ravens

In addition to linear success, the Ryder Cup also saw Sky Sports social channels generate 55 million total views across all platforms, up 66% from 2023. Digital engagement saw 12.4 million page views across Ryder Cup week on the Sky Sports app and skysports.com, and the Sky Sports Golf podcast topped the trending chart on Apple Podcasts over the weekend. 

Sky Sports’ chief sports officer, Jonathan Licht, said: “The Ryder Cup weekend always delivers high drama and this year was no exception with extraordinary twists and historic victory for Team Europe. Record audiences tuned in to watch the thrilling action from Bethpage Black, and the Premier League, WSL, Championship, Super League, NFL and more. The results we’ve seen across linear, social, and digital this weekend show how the biggest sporting events really are the best of entertainment, and the exceptional teams at Sky Sports help make them truly unmissable for fans.”