Olympic boxing body teams with fan engagement platform to create dedicated streaming destination for live events, exclusive content and competition coverage

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World Boxing is using sports streaming and fan engagement platform Joymo to create World Boxing TV, a dedicated digital destination for live events, on-demand content, highlights and competition coverage.

World Boxing TV will provide a subscription-based channel to connect fans with World Boxing’s schedule of competitions and provide a platform for boxers and increase the global visibility of Olympic-style boxing.

It brings together live event coverage, exclusive content and on-demand programming in a single destination. Through the platform, World Boxing will be able to engage directly with fans, generate audience insights and develop new revenue streams to support the continued growth of Olympic boxing.

The Secretary General of World Boxing, Tom Dielen, said: “The launch of World Boxing TV marks an important milestone in the development of World Boxing and the continued growth of our sport as it provides an opportunity for fans to actively engage with our schedule of competitions and creates a platform for boxers to showcase their skills, connect with viewers and grow their own fanbases.

“World Boxing TV will provide a dedicated global platform for our athletes, events and member federations that will bring fans closer to the sport while strengthening our ability to tell the stories that are shaping the future of Olympic boxing.”

Joymo chief executive, Mike Emery, added: “World Boxing is helping define the future of boxing, and we’re proud to provide the technology powering that journey.

“World Boxing TV embodies everything Joymo was built for. Sports organisations today need more than a streaming service – they need a solution that gives them ownership of their content, direct access to their audiences, meaningful fan data and the ability to build sustainable digital revenue streams. This partnership delivers exactly that.

“By launching World Boxing TV, World Boxing has created a powerful digital asset that will help grow the sport globally, strengthen engagement with fans and create long-term value for athletes, federations and stakeholders across the boxing ecosystem.”