Fincham compares X Factor to Mo Farah


ITV director of channels Peter Fincham has reiterated the broadcaster’s commitment to The X Factor comparing its life on the channel to Mo Farrah’s long-distance running.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now