International formats bolster ITV weekend

people_philip_reevell

A few weeks ago I was enjoying a coffee in the Roma café in Cannes when a van went past displaying one of the most amusing posters of the MIP TV market: “40 Days Without Sex - the most talked about show in the Netherlands”, it read.

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now