Internet ad spend overtakes TV


First-half spending on internet advertising was a record £1.75 billion, a quarter of the market and more than the £1.64 billion for television, says the Internet Advertising Bureau (IAB).

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now