Lorraine Heggessey urges broadcasters to allow beauty parades

Lorraine Heggessey

Former BBC1 controller Lorraine Heggessey has urged British broadcasters to support the emergence of US-style beauty parade pitching.

Claims US approach would help sector

or subscribe for access

Subscribe for immediate access 

Choose a subscription package that suits your needs

Get access to premium content subscribe today

If you have an account you can SIGN IN now