'MUST CARRY' DEBATE - CHARGING THE EARTH?

Clive Jones, joint managing director of ITV, explains why it is paying too much for access to Sky's platform. BSkyB's chief operating officer, Richard Freudenstein, argues Sky is simply recovering its investment.

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now