Older viewers lured into peaktime by 1940s House.

Channel 4's The 1940s House (Thursday 21.00) - with 3.68 million in 14th place in the minority channels top 30 - is a programme with real appeal for C4's daytime-watching oldies.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now