Research says UK TV afraid to try new things.

Broadcasters are 'playing it safe' and commissioning far fewer original programmes than they were 10 years ago, according to new ITV research, writes David Wood.

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now