Sky pushes set-top loyalty card

Sky subscribers will be able to shop, bet and earn loyalty points through a new credit card designed for use on their digital set-top boxes. BSkyB, which has been developing the technology with IT management consultancy Consult Hyperion, has informed all broadcasters who use its platform that the interactive card ...

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now