Soap swap will strengthen ITV1 weeknight share


What a great way to start 2008. Thanks ITV1 for giving us something new for the first weeks of January, as the great schedule revamp gets underway. The battle of the 10pm news programmes was already shaping up to be the key programming story of the first half of 2008, ...

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now