Pair secure Spanish football league’s media operations contract

LaLiga football microphone

Telefónica Servicios Audiovisuales (TSA) and Appear have secured the media operations contract for Spanish football league LaLiga. 

The pair will provide a contribution and distribution network from the TSA NOC located in the Aravaca CNSO, in Madrid (Telefónica National Supervision and Operations Center for it’s fibre network). It will handle the contribution and distribution of live match feeds from stadiums to central production facilities and then on to global rightsholders, using Appear’s X Platform. 

This includes handling 200+ feeds from stadiums across Spain to the master control room in Madrid, as well as managing low latency feeds from OB trucks for remote production. 

“We are honored that LaLiga has selected Telefónica Servicios Audiovisuales to manage the contribution and distribution of its premium soccer content,” said Jose Luis García Cabrera, COO at TSA. “With the deployment of Appear’s industry-leading compression solutions, we are able to offer LaLiga the most technically advanced and powerful solutions on the market today. This project comes as a valuable addition to the comprehensive solutions we have already been delivering for top-tier sports environments — including fixed port networks, AV networks in stadiums, press rooms, production equipment, IP ST2110-based stadiums or show control systems, amongst others.”

Chris Alner, SVP commercial director EMEA at Appear, said “It’s a privilege to have been chosen alongside Telefonica to be responsible for the new contribution and distribution infrastructure for LaLiga. Spanish football fans are some of the most passionate in the world and expect only the best quality content when they are cheering on their favourite team. The flexibility, power and competitive price point of our X Platforms will ensure that the system can evolve as needed to keep pace with the changing face of live sports broadcasting.”