The Sheffield International Documentary Festival has poached Telcast International documentary sales manager Sirkka Moella to become festival programmer. She replaces Alex Cooke with a brief to build on rising delegate numbers,
The Sheffield International Documentary Festival has poached Telcast International documentary sales manager Sirkka Moella to become festival programmer. She replaces Alex Cooke with a brief to build on rising delegate numbers, which last year jumped 11 per cent to 606. She will also oversee new projects such as the UK tour of films from the festival and the development of web-based activities. The festival takes place this year from 22 to 28 October.