Cooking show beat the launch of ITV’s The X Factor for both individuals and younger viewers

The Great British Bake Off

September arrived and ITV, like a suddenly woken cat, leaped into action with Saturday’s aged dreadnought and Sunday’s new adaptation that deserved better than to find itself against BBC1’s newly established hit.

Meanwhile, as the big buns returned, Channel 4 could do with finding something that sticks more stubbornly to the sides of its baking tin.

MONDAY

The second episode of BBC1’s thriller Bodyguard attracted 6.4 million/30% at 9pm, just 33,000 fewer than Sunday’s launch against ITV’s genial, if minimal, opposition: the Dad’s Army film at 8.30pm (2.1 million/10%; 180,000 +1).

TUESDAY

C4’s second-series launch of The Great British Bake Off drew 5.5 million/27% (588,000 +1) for 75 minutes from 8pm, 450,000 and 1 share point fewer than 2017’s opener. It hammered BBC1’s Holby City (3.3 million/16%) and ITV’s Love Your Garden (2.1 million/ 10%; 163,000 +1).

Bake Off was 4 share points up and 30,000 down for 16-34s (1.8 million/57% incl +1) compared with 2017.

At 9pm, the penultimate episode of BBC1’s drama Age Before Beauty (2.6 million/14%) lost to ITV’s Long Lost Family (2.4 million/13%; 230,000 +1).

C4’s First Dates Hotel frittered away most of Bake Off’s audience with 1.6 million/9% (200,000 +1) from 9.15pm.

WEDNESDAY

BBC1’s drama Age Before Beauty finished at 9pm with 2.9 million/ 16%, ahead of ITV’s David Walliams Presents… Revenge Of Alright On The Night (2.3 million/13%; 131,000+1).

THURSDAY

At 9pm, the finale of BBC1’s eight-part drama Keeping Faith (2.9 million/16%) defeated ITV’s Our Everest Challenge With Ben Fogle And Victoria Pendleton (1.7 million/10%; 90,000 +1).

FRIDAY

BBC1’s Celebrity MasterChef drew 3.2 million/18% at 8.30pm for 90 minutes, behind ITV’s Coronation Street at 8.30pm (5 million/28%; 148,000 +1) but squishing ITV’s Doc Martin repeat at 9pm (1.9 million/11%; 134,000 +1).

SATURDAY

ITV’s 15th series of The X Factor launched at 8pm with 5.4 million/ 32% (327,000 +1) – the lowest launch in at least 12 years going back to 2006, the earliest data available.

The show attracted 1.2 million/ 49% (incl +1) 16-34s, 169,000 and 1.6 share points behind last year’s opener and fewer than C4’s Bake Off on Tuesday and ITV2’s Love Island 4 June opener in volume (1.5 million/48% incl+1), though it was ahead in share.

Still, The X Factor was the highest-rating show of Saturday – which won’t last when BBC1’s Strictly returns. In the meantime, BBC1’s Casualty drew 3.8 million/ 23% at 9.10pm, defeating ITV’s opening episode of The Jonathan Ross Show opposite (2.1 million/ 13%; 133,000+1).

SUNDAY

At 8pm, ITV’s The X Factor attracted 4.6 million/22% (368,000 +1), just ahead of BBC1’s Fake Or Fortune? opposite (4.1 million/ 20%).

At 9pm, ITV’s new period drama Vanity Fair picked up just 2.5 million/12% (462,000 +1), less than half of BBC1’s Bodyguard (6.7 million/33%), which drew 80,000 and two share points fewer than last week’s opener. Recorded viewing will be interesting.

Top 100 - 27 August - 2 September
 TitleDayViewers (m) (all homes)Share (%)Broadcaster/producer
1 BODYGUARD SUN 6.65 32.60 BBC1/World Productions
2 BODYGUARD MON 6.40 30.15 BBC1/World Productions
3 THE GREAT BRITISH BAKE OFF TUE 6.06 29.40 C4/Love Productions
4 CORONATION STREET MON 5.99 31.11 ITV
5 CORONATION STREET WED 5.96 34.94 ITV
6 THE X FACTOR SAT 5.67 33.65 ITV/Syco/Thames
7 CORONATION STREET FRI 5.62 35.37 ITV
8 EMMERDALE TUE 5.50 33.50 ITV
9 CORONATION STREET WED 5.36 28.22 ITV
10 EMMERDALE WED 5.22 32.39 ITV
11 EMMERDALE MON 5.17 29.38 ITV
12 CORONATION STREET FRI 5.16 28.58 ITV
13 THE X FACTOR SUN 4.99 24.28 ITV/Syco/Thames
14 EMMERDALE THU 4.97 31.34 ITV
15 EMMERDALE FRI 4.87 32.39 ITV
16 EASTENDERS TUE 4.82 27.92 BBC1
17 EASTENDERS MON 4.74 23.12 BBC1
17 EMMERDALE THU 4.74 26.44 ITV
19 COUNTRYFILE SUN 4.67 26.45 BBC1
20 BBC NEWS AT TEN MON 4.62 28.30 BBC1
21 BBC NEWS SUN 4.47 28.99 BBC1
22 EASTENDERS THU 4.40 26.78 BBC1
23 BBC NEWS MON 4.15 26.38 BBC1
24 BBC NEWS SAT 4.09 26.47 BBC1
25 FAKE OR FORTUNE? SUN 4.08 19.88 BBC1
26 EASTENDERS FRI 3.95 23.59 BBC1
27 CASUALTY SAT 3.80 22.76 BBC1
28 BBC NEWS AT SIX WED 3.71 27.98 BBC1
29 BBC NEWS AT SIX TUE 3.69 27.22 BBC1
30 THE ROYAL EDINBURGH MILITARY TATTOO MON 3.64 19.96 BBC1
30 CELEBRITY MASTERCHEF THU 3.64 20.23 BBC1/Shine TV/Ziji Productions
32 BBC NEWS AT SIX THU 3.62 27.77 BBC1
33 BBC NEWS SUN 3.61 24.17 BBC1
34 CELEBRITY CATCHPHRASE SAT 3.59 24.59 ITV
35 PAUL O’GRADY’S LITTLE HEROES WED 3.54 20.60 ITV
36 BBC NEWS AT TEN WED 3.42 24.36 BBC1
37 ITV EVENING NEWS MON 3.36 20.55 ITV/ITN
38 BBC NEWS AT SIX FRI 3.35 26.92 BBC1
39 BBC NEWS AT TEN THU 3.30 24.17 BBC1
40 HOLBY CITY TUE 3.29 15.98 BBC1
41 SHOP WELL FOR LESS WED 3.28 18.15 BBC1
42 CELEBRITY MASTERCHEF FRI 3.19 18.49 BBC1/Shine TV/Ziji Productions
43 BBC NEWS AT TEN FRI 3.18 21.80 BBC1
44 ITV EVENING NEWS WED 3.14 21.37 ITV/ITN
45 BBC NEWS AT TEN TUE 3.08 21.38 BBC1
46 ITV EVENING NEWS TUE 3.07 20.77 ITV/ITN
47 THE CHASE: CELEBRITY SPECIAL MON 3.06 24.70 ITV/Potato
48 ITV EVENING NEWS THU 2.97 20.82 ITV/ITN
49 WOULD I LIE TO YOU? MON 2.96 15.07 BBC1/Zeppotron
50 VANITY FAIR SUN 2.94 14.64 ITV/Mammoth Screen
51 KEEPING FAITH THU 2.87 16.49 BBC1/Vox Pictures
52 MATCH OF THE DAY SAT 2.85 26.01 BBC1
52 AGE BEFORE BEAUTY WED 2.85 15.94 BBC1/Mainstreet Pictures
54 THE CHASE: CELEBRITY SPECIAL WED 2.83 27.24 ITV/Potato
54 THE ONE SHOW TUE 2.83 17.25 BBC1
56 THE CHASE: CELEBRITY SPECIAL TUE 2.78 26.51 ITV/Potato
57 ITV EVENING NEWS FRI 2.67 19.80 ITV/ITN
57 POINTLESS SAT 2.67 15.72 BBC1/Remarkable Television
59 LONG LOST FAMILY TUE 2.65 14.25 ITV
59 THE ONE SHOW WED 2.65 16.43 BBC1
61 THE ONE SHOW THU 2.61 16.48 BBC1
62 BBC NEWS AT ONE MON 2.60 33.62 BBC1
63 AGE BEFORE BEAUTY TUE 2.56 13.74 BBC1/Mainstreet Pictures
63 JAMES MARTIn’S AMERICAN ADVENTURE FRI 2.56 15.25 ITV
65 THE CHASE: CELEBRITY SPECIAL THU 2.53 25.01 ITV/Potato
66 THE CHASE: CELEBRITY SPECIAL FRI 2.50 26.20 ITV/Potato
67 RIP OFF BRITAIN WED 2.44 14.31 BBC1
68 £10K HOLIDAY HOME TUE 2.42 14.01 ITV
69 DRAGONS’ DEN SUN 2.39 11.62 BBC2
70 DAVID WALLIAMS PRESENTS…REVENGE OF… WED 2.38 13.36 ITV
70 IMPOSSIBLE CELEBRITIES SAT 2.38 15.11 BBC1/Mighty Productions
72 FORMULA 1 SUN 2.33 12.46 C4
72 FLOG IT! MON 2.33 16.65 BBC1
72 TONIGHT: OUR DEBT: THE TRUE COST   THU 2.33 14.17 ITV
75 BBC NEWS AT ONE TUE 2.31 37.69 BBC1
76 DAD’S ARMY MON 2.29 11.37 ITV
76 LOVE YOUR GARDEN TUE 2.29 11.10 ITV
78 BBC NEWS AT ONE WED 2.26 37.79 BBC1
78 5 GOLD RINGS SUN 2.26 12.78 ITV
78 THE ONE SHOW FRI 2.26 15.00 BBC1
81 THE JONATHAN ROSS SHOW SAT 2.23 13.86 ITV/Hot Sauce
82 BIG STAR’S LITTLE STAR SAT 2.21 17.64 ITV/12 Yard Pictures
83 MATCH OF THE DAY 2 SUN 2.19 21.95 BBC1
84 BIRDS OF A FEATHER THU 2.17 12.04 ITV/Alomo Productions
85 ITV EVENING NEWS SUN 2.13 14.69 ITV/ITN
86 A QUESTION OF SPORT FRI 2.11 13.30 BBC1
87 UNIVERSITY CHALLENGE MON 2.10 10.23 BBC2/ITV Studios
88 BBC NEWS AT ONE THU 2.06 38.29 BBC1
89 DOC MARTIN FRI 2.03 12.05 ITV/Buffalo Picutes
90 BBC NEWS SAT 2.02 20.49 BBC1
91 POINTLESS SUN 2.00 15.24 BBC1/Remarkable Television
92 BARGAIN HUNT TUE 1.96 34.42 BBC1
93 THE CHASE SUN 1.92 15.23 ITV/Potato
94 24 HOURS IN A&E WED 1.90 10.62 C4/The Garden
95 BARGAIN HUNT MON 1.87 26.60 BBC1
96 GARDENERS’ WORLD THU 1.85 10.30 BBC2
97 GREAT BRITISH MENU THU 1.84 11.18 BBC2/Optomen
98 BBC NEWS AT ONE FRI 1.80 30.52 BBC1
98 TIPPING POINT WED 1.80 24.07 ITV/RDF Television
100 FIRST DATES HOTEL TUE 1.77 10.41 C4/Twenty Twenty

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