Tour de France ushers in Saturday of sport

Tour de France

SATURDAY: The Tour de France set off on ITV4 with almost 250,000 viewers – well up on the audience for the previous year.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now