WORLD CUP RIGHTS - End of the World?

When the next World Cup kicks off in 2002, some of its key matches may not be aired live on free-to-air TV. John Plunkett tackles the impact of a deal struck between Fifa, the game's governing body, and Kirch and ICL.

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read four free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now