Analysts warn ITV faces tough times ahead
The sharp drop in TV advertising at the tail end of 2017, which resulted in ITV projecting an annual 3% drop in ad revenue, is likely to continue into 2017, analysts have warned.
Subscribe to continue reading: save 20% now
To read this article in full and benefit from unlimited Broadcast news, data and insight, simply subscribe now to save 20% or call + 44 (0) 330 333 9414 quoting offer code PYWAL
Not sure yet? Take a REQUEST A FREE DIGITAL ISSUE OF BROADCAST and see for yourself how Broadcast can benefit you.