Local scripted series and popular late-night show to go global via streamer
Netflix has expanded its Japanese programming slate by striking deals with two of the countries biggest broadcasters.
The streamer has acquired 19 dramas from NHK as part of the broadcaster’s efforts to expand the global reach of its programming.
The selection of shows includes titles originally broadcast in NHK’s flagship slots such as the Taiga Drama (period drama series), Morning Drama Series, and Drama 10.
NHK said the aim of the deal is to strengthen the international reach of its content “and the global dissemination of Japanese culture”.
The Taiga Drama strand features shows rooted in historical figures and defining moments from Japan’s past, while the Morning Drama Series slot focuses on everyday life and the pursuit of dreams.
The Drama 10 series explores contemporary social issues, diverse ways of living, and the complexities of human relationships.
Taiga Drama show Kanbe, Morning Drama series Mampuku and Tokyo Salad Bowl form the Drama 10 strand are among the first shows to be confirmed, with additional titles to be rolled out across the rest of the year.
Netflix’s late-night addition
Netflix has also struck a deal with Nippon TV to carry the broadcaster’s hugely popular variety show, Monday Late Show (aka Getsuyo kara Yofukashi, meaning ‘staying up late even on Monday night’).
The show becomes available for catch-up streaming on Netflix from today and marks only the second time a regular weekly entertainment programme from Nippon TV will be distributed on Netflix, following the Golden Sixtones.
Monday Late Show is into its 15th year on air in Japan and airs every Monday at 10:00pm on Nippon TV.
The offbeat show humorously dissects public street interviews on trending, super-local topics, highlighting the characters found in cities, towns, and villages across Japan.
It is hosted by Shingo Murakami of local group Super Eight, alongside TV personality Matsuko Deluxe.
Kensuke Sawada, the show’s producer, said: “The true charm of this show lies in how it delightfully shatters expectations of what Japanese people are like.
“It shines a light on ordinary citizens with extraordinary personalities, as well as unique facets of Japan that we’re eager to share with the world, all delivered with plenty of humor. We hope international audiences enjoy the experience.”
Rie Sawaoka, director of content for Netflix in Japan, added: “Monday Late Show is a truly one-of-a-kind program that captures the humour, spontaneity, and unpredictable charm of the people and stories it encounters across Japan.
“Its distinctive perspective and unforgettable personalities have made it a long-standing favorite among audiences in Japan.”
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