BBC Sport, Sky Sports and Radio 5 Live presenter Kelly Cates has appointed Blueprintx as her exclusive commercial representative

kelly cates

Sports presenter Kelly Cates has signed with Blueprintx for exclusive commercial representation.

The agency is now looking to develop her brand partnerships and wider commercial opportunities.

Cates holds prominent presenting roles across BBC Sport, Sky Sports, The Overlap and BBC Radio 5 Live. 

The agreement will see Blueprintx lead on Kelly’s commercial partnerships and brand opportunities, while Decibel Sport Management will continue to represent her television and event hosting work.

George Woffenden, co-founder of Blueprintx, said: “Kelly is one of the most trusted and recognisable voices in sport. She brings authority and a genuine connection with audiences to everything she does. Following a standout year that included a prominent role in the BBC’s World Cup coverage, we see a significant opportunity to build meaningful partnerships with brands that share her passion for sport and its ability to bring people together.”

Cates added: “I’m delighted to be joining Blueprintx. The team has an impressive track record of working with leading talent and brands across sport and entertainment, and I’m excited about what we can create together. Alongside the continued support of Decibel, this feels like the right team for the next chapter of my career.”