It becomes the Asian Football Confederation’s in-flight and in-ship partner until 2024
Sport 24 has become the Asian Football Confederation’s in-flight and in-ship partner until 2024.
It will broadcast the organisation’s club and national team competitions, excluding domestic rights in China PR, Australia, and Japan, on its Sport 24 and Sport 24 Extra channels for the in-flight and in-ship industries. This includes the AFC Asian Qualifiers – Road to Qatar and the AFC Asian Cup China 2023, and the AFC Champions League.
These competitions join the Premier League, UEFA Champions & Europa League, UEFA European Qualifiers, NFL, NBA, NHL, tennis’ Grand Slams, golf’s majors and the rescheduled Ryder Cup. Sport 24 also broadcast the Olympics and Euro 2020 this summer.
Dato’ Windsor John, the AFC general secretary, said: “The AFC has outlined its ambitions to ensure football continues to be the continent’s most popular sport and we want to thank Sport 24 and IMG for their confidence and for sharing our Vision to expand the reach of the AFC’s brand and competitions to our passionate fans.
“This partnership presents an excellent opportunity to showcase the best of Asian football to one of the widest ever in-flight and in-ship audiences in the world, ensuring that the AFC’s world-class competitions are accessible to all fans whether on land, in the air or at sea.”
Richard Wise, senior vice president, content and channels, IMG’s media business, added: “This deal marks an exciting extension of our sports portfolio and we are delighted to bring Asia’s top national team and club competitions to our audiences. The AFC Champions League features the best clubs on the Continent and we are looking forward to showing the best Asian football action over the next four years.”