Endemol UK launches unit to develop ad-funded programmes
Endemol UK has set up a dedicated brand partnerships division as part of plans to extend its ad-funded programming into quizzes and cookery shows.
Sign in if you have an account
Do you want to keep reading?
Register to read four free articles per month
Subscribe and get access to
- Up to the minute industry news
- Agenda-setting interviews with key industry figures
- Insight into the latest programme performances
- Ratings data with viewing trends
Access premium content subscribe today
If you have an account you can SIGN IN now