GENRE AUDIT - Watching the soaps slide

David Wood charts the steady decline in the popularity of soap operas and asks what can be done to return the genre to its position as the broadcasters' guaranteed ratings puller.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now