LEADER - Playing a digital numbers game.

Starting the new year without overnight ratings has put TV in its place. Producers were temporarily prevented from boasting about their relative share first thing in the morning; pundits have kept

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now