Media Money: Is My Spy Family rewriting the model for kids TV toy spin-offs?

people_kate_bulkley2

The big profits in kids TV come from licensing toys, games, books and anything else that will capture kids' attention and parents' wallets.

or subscribe for access

Subscribe for immediate access 

Choose a subscription package that suits your needs

Get access to premium content subscribe today

If you have an account you can SIGN IN now