Kate Bulkley
Kate is a print and TV journalist and awards secreatry of the Broadcasting Press Guild.
CommentTV is facing a voice revolution
Broadcasters must up their game as Alexa and co start to kill off the remote, says Kate Bulkley
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Getting into bed with advertisers
Broadcasters are wising up to the potential of airtime-for-equity deals, says Kate Bulkley
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Fans come first for broadcasters
User data is key to keeping hold of audiences and maximising revenues, says Kate Bulkley
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Why Sky is worth £30bn to Comcast
Acquisition gives US cable giant more ammunition in battle with tech players, says Kate Bulkley
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Winning over a new generation
Competing with the tech giants means being creative with deals and IP, says Kate Bulkley
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Why are the FAANGs not biting?
Endemol Shine has attracted a wide range of bidders – but no big tech firms, says Kate Bulkley
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The magic formula for short-form
NewTV’s ‘freemium’ model could be the key to mobile video success, says Kate Bulkley
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UKTV can be key to PSB alliance
Ownership and future strategy is just as important as Virgin Media spat, says Kate Bulkley
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Flicker of vulnerability in Netflix
As the king of the streamers wobbles, will its competitors zoom in? asks Kate Bulkley
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They thought it was all over…
C4’s experiments with ‘contextual’ advertising put TV back in the game, says Kate Bulkley
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Maths Men are the new Mad Men in a data-driven world
Cannes Lions shows where the power lies in the advertising industry, says Kate Bulkley
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Power swings to rights holders
Discovery’s PGA Tour deal highlights rise of direct-to-consumer offerings, says Kate Bulkley
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AI is rewriting the TV script
Focus groups are one thing, but could a machine ever replace the writer? asks Kate Bulkley
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Time to tackle fake news threat
As the forthcoming GDPR shows, digital platforms can be brought to heel, says Kate Bulkley
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Starting block for a revolution
The technology behind cryptocurrencies like Bitcoin could one day make broadcasters and OTT platforms obsolete
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Netflix chases the grey pound
First it came for the 18-24s, now older viewers are in the SVoD giant’s sights, says Kate Bulkley
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Media landscape is changing fast
Sir Martin Sorrell has left WPP and Facebook is under fire. What’s next? asks Kate Bulkley
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How TV can bite back at FAANG
Smarter use of viewer data and audience trust can counteract digital threat, says Kate Bulkley
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McCall is right to focus on data
ITV chief exec’s speech provided some clues to broadcaster’s future strategy, says Kate Bulkley
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Think beyond the big pay days
Supporting domestic broadcasters is good for the content ecosystem, says Kate Bulkley
