Kate Bulkley

Kate is a regular columnist for Broadcast

Follow @katecomments

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There’s money in niche content
2019-12-04T07:16:00
Smaller players are finding focused, monetisable ways to attract audiences, says Kate Bulkley
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Cable is key to streaming growth
2019-11-21T10:14:00
Rising consumer demand for improved connectivity is driving investment, says Kate Bulkley
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SVoDs put faith in franchises
2019-11-06T07:13:00
Big brands are essential in helping new players build a subscription base, says Kate Bulkley
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The VoD battle lines are drawn
2019-10-23T08:57:00
Traditional TV execs know that linear is dying, but can SVoD save them? asks Kate Bulkley
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Redefining the business of TV
2019-10-09T06:13:00
Germany’s ProSiebenSat.1 is taking a different route in the ad-funded world, says Kate Bulkley
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Streaming is TV’s next gold rush
2019-09-25T06:46:00
Producers and hit franchises are set to benefit from the coming SVoD battle, says Kate Bulkley
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Focus on local can pull in viewers
2019-09-11T07:14:00
By playing to its strengths, STV is winning over audiences and advertisers, says Kate Bulkley
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ViacomCBS needs to be smart
2019-08-21T00:01:00
Scale is important but the right content is essential to compete with SVoDs, says Kate Bulkley
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AVoD is an important part of the on-demand revolution
2019-08-07T09:25:00
Potential access to younger audiences is a key attraction to advertisers, says Kate Bulkley
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Voice assistants are taking over
2019-07-24T06:59:00
Devices will be key to how shows are discovered – and they need content, says Kate Bulkley
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C4 youth strategy is working
2019-06-20T08:18:00
Focus on online and on-demand will help keep the broadcaster relevant, says Kate Bulkley
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Endeavor takes on the SVoDs
2019-06-05T06:30:00
Talent agency-turned-content company makes a compelling business case, says Kate Bulkley
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Channel brands are losing power
2019-05-22T08:20:00
As ecosystem changes, content creators need to rethink how they value IP, says Kate Bulkley
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‘Big local’ is key to SVoD wars
2019-04-24T08:20:00
With giants like Disney entering the fray, niche players need a global mindset, says Kate Bulkley
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Are PSBs up for the SVoD fight?
2019-04-03T10:28:00
As more streaming services launch, broadcasters are learning to push back, says Kate Bulkley
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Teaming up to beat the SVoDs
2019-03-13T09:35:00
VoD and joint ad platforms can help broadcasters carve out a healthy future, says Kate Bulkley
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Staying ahead of the game
2019-02-27T08:55:00
Broadcasters have to think outside the linear box to keep pace with rivals, says Kate Bulkley
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Fight for rights is hotting up
2019-02-07T12:09:00
Original programming is key to BBCS’ feud with Discovery over UKTV, says Kate Bulkley
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Reducing complexity key for Endemol Shine
2019-01-30T07:09:00
Chief executive Sophie Turner Laing reveals plans to reshape the business after it failed to find a buyer during last year’s sales process
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Netflix faces bumpy road ahead
2019-01-16T09:27:00
As rivals raise their game, the SVoD player needs to look beyond content, says Kate Bulkley