A new way to determine workflows, processes, staffing levels and costs in an organisation and then use that data to optimise the most efficient use of resources.

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What does it do? System dynamics modelling collects seemingly disparate pieces of information to build a picture of the complete process, department or enterprise. Mediasim claims to be the first of its kind to be developed specifically for broadcasters.

How does it work? Users can run ‘what-if’ scenarios to see how technology will cope with, for example, additional or reduced services or capital, or changes to resource structures.

How do I find out more?www.three-media.tv