All Multiplatform articles – Page 140
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NewsThis Morning beefs up interactive
ITV is rolling out an interactive zone titled The Hub during daytime show This Morning to increase engagement with viewers.
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NewsApple takes wraps off new TV box
Apple is upping its game in a bid to annexe the living room into its entertainment empire.
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CTVC hires Bolch to steer digital development
Former Channel 4 science commissioning editor Louisa Bolch has joined indie CTVC to oversee its new web soap Being Victor.
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FeaturesMaking digital pay: AFP, archives and on-demand
In the second part of our roundtable on the digital revolution, the panel look at advertiser-funded programming, VoD and online archives, and ask where the most exciting opportunities lie.
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NewsDeloitte: broadcasters not engaging with social media
UK broadcasters are not yet making the most of social-networking websites to build audiences and increase advertising revenue, according to research from consultancy Deloitte.
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NewsITV offers X Factor fans dual-screen interactivity
ITV and Talkback Thames Digital are to use the dual-screen ITV Live platform that was debuted for the World Cup for the live shows of The X Factor, Broadcast has learned.
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NewsInternet-enabled TV wins the youth vote
Almost half of all young people would interact with shows like The X Factor on internet-enabled TVs, a YouGov survey of attitudes towards social media reveals.
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Virgin signs Wise Buddah to beef up video content
Virgin has agreed a deal with multiplatform production company Wise Buddah for a host of video content to be distributed via the group’s portal.
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NewsStudents favour iPlayer
More than half of students watch TV online through iPlayer, compared to 13% on YouTube, according to a new report.
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NewsChannel 5 returns to Canvas
Channel Five has rejoined Project Canvas, just over six weeks since it pulled out of the broadband-on-TV platform amid cost concerns.
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NewsApple 'eyeing revamped TV service'
A leaked report log indicates Apple is testing the first software update for its iOS4 operating system, which runs on devices such as the iPhone and iPod Touch.
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NewsC4 orders £1m of Scottish commissions
Channel 4 is to turn the spotlight on Scotland’s burgeoning computer games industry in a three-part series that it has greenlit as part of £1m of cross-platform commissions from the nation.
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NewsC4 to stream events in Paralympics drive
Channel 4 plans to stream a raft of key disabled sporting events on a dedicated website over the next year to build viewer appetite for the 2012 Paralympics.
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NewsAd revenues surge for online TV
Advertising has overtaken paid-for content as the key generator of online TV revenues, fuelled by growth in commercial video-on-demand.
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CommentThe key to the future is here
It’s time to take advantage of the iPad’s brand-building opportunities, writes Pat Younge.
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FeaturesThe future of TV: meeting the digital challenge
In the first of a two-part series, Broadcast’s panel of experts discuss the impact of the digital revolution and how the industry is responding. Suzy Bashford reports.
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NewsX Factor exclusive unveiled on Facebook
Fresh footage from this year’s X Factor is to debut on Facebook, as ITV moves to connect with fans on the social network ahead of the new series.
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NewsNBCU join SeeSaw
US shows including Heroes, House and The Office are joining online TV service SeeSaw, following a deal with NBC Universal International Television Distribution.
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NewsITV Player to launch on PS3
ITV is to make its video-on-demand service ITV Player available via games console Sony PlayStation 3 by the end of the year.
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NewsITV gets first web news editor
ITN has appointed Jason Mills as the first web editor for the news section of the ITV website.


















