NEWS ANALYSIS - Zoning in on the viewer

BBC 2 argues that its tactic of packaging shows such as Timewatch (above) into the History Zone is working. Jason Deans reports on how zoning is taking over television.

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Insight into the latest programme performances
  • Ratings data with viewing trends
  • In-depth news analysis

Access premium content subscribe today

If you have an account you can SIGN IN now