'Non-threatening' Balding claims TV advantage

boat_race.jpg

BBC sports presenter Clare Balding believes she has an advantage over her female colleagues - because she doesn’t pose a threat to women viewers.

if you have an account

full-subs-package-LR-resize

Do you want to keep reading?

Register to read four free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now