The appointment signals Foundry’s ambition to position Griptape as the foundational AI architecture for professional VFX and animation pipelines

Foundry people moves(1)

Foundry has appointed Kyle Roche as chief AI officer to guide the company’s technology development.

Roche was the co-founder and former CEO of AI “orchestration platform” Griptape, and joined Foundry in February this year, following the company’s acquisition of Griptape.

The Griptape AI orchestration platform enables artists and studios to orchestrate multiple AI models and agents across the pipeline, from creative workflows to technical tasks such as data and metadata management, achieving AI efficiencies while retaining creative control.

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Griptape Enterprise introduces advanced studio governance, production-driven pipeline automation, and commercially cleared infrastructure to meet rigorous security and legal compliance demands.

This appointment underscores Foundry’s commitment to evolving Griptape from a specialised tool into the foundational architecture for the industry’s professional AI-integrated pipelines, says the company.

Roche founded Griptape in 2023, after recognising a gap between generative AI potential, and VFX and animation workflow implementation.

He previously spent eight years at AWS, where he built and managed numerous public offerings from inception to launch as general Manager. Prior, he was founder and CEO of Internet of Things startup 2lemetry, which Amazon acquired in 2015.

“Foundry has been a trusted technology partner to visual effects and animation studios for over 30 years. With the new Griptape Enterprise license tier, Foundry is shepherding high-end creative teams into AI-enhanced production in a safe and secure way—with artistry and craft at its core,” said Roche. “While studios are navigating how best to integrate AI models with bespoke platforms and workarounds, we’re pleased to offer Griptape as a highly customisable and safe off-the-shelf alternative.”