Reynolds will join company’s advisory board, and launch an exclusive NFL podcast series

Neil Reynolds Sky Sports NFL Decyfr

Decyfr Sport has appointed Sky Sports NFL broadcaster Neil Reynolds to its advisory board. 

This will see Decyfr Sport commission original content fronted by Reynolds, who will also play an active role in providing strategic guidance to the venture as it looks to consolidate their NFL presence in the UK and European markets. 

This original content will begin with an exclusive podcast series targeting new NFL fans, with Reynolds as host. 

Reynolds, who has fronted Sky Sports’ NFL coverage since 2011 and was shortlisted for a Broadcast Sport Award last year, joins former KPMG former global director of sports tech Ryan McCumber and ex-Washington Commanders VP of corporate partnerships Rod Nenner on the Decyfr Sport advisory board.

Decyfr Sport CEO Sid Kohli said: “We’re beyond thrilled to have Neil on board. It’s no secret Neil’s been the de facto face of the NFL in the UK and is very much an ambassador for the league’s presence on these shores.

“With Neil, we hope to rapidly expand our NFL presence in the UK, as he will undoubtedly play a significant role in the sport’s growth in the decade to come.”

Reynolds added: “I’m excited about what Decyfr is doing and where the venture is headed. It’s very much a passion of mine to create compelling content and explain the sport I love to a growing audience, especially at a historic time for American Football in the UK.”