The agreement provides Red Bee customers with enhanced end-user experiences utilising analytical and statistical sports data

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Red Bee Media has partnered with Stats Perform to provide its customers with enhanced end-user experiences utilising analytical and statistical sports data for live, linear, and on-demand content for electronic program guides (EPGs), mobile apps and other use cases.

Stats Perform’s growing database of live analytical and statistical sports data includes highlights, score alerts and imagery from more than 4,000 leagues and competitions globally.

Through Red Bee’s platform, all this data can be connected and tagged to any type of sports content, creating opportunities for delivering added value to fans across the world.

With a wide range of use cases, Red Bee and Stats Perform will deliver its offering to multiple businesses, including telcos, broadcasters, news organisations, web sites and app developers.

Jason Marchese, head of sales, Americas, Red Bee Media, said: “Working with Stats Perform enables us to add world-class, in-depth sports data and analytics to our metadata offering, making it easy for our customers to offer their viewers impactful sports media experiences in multiple ways. Linking our catalogue of enriched sports metadata and rich media content to the dynamic Stats Perform portfolio is a winning concept and we’re very happy to announce this partnership.”

Wayne Ford, SVP, Americas sales and global partners & channels at Stats Perform, added: “Red Bee is an experienced provider of content discovery and metadata services in the global media industry and by joining forces we can expand our reach further. Together we will be providing enhanced and exciting sports media experience to a global viewership.”