River Capital invests “six figures” into Silverscape

River Capital has invested a six-figure sum into Manchester-based virtual production business Silverscape. 

Silverscape offers studio rental, which it revealed at Versa Studios, Manchester, earlier this year, as well as analytics, immersive live experiences and post-production services - in addition to virtual production services. It wsa originally launched in September 2021 by communications industry professionals Ian Armstrong and Simon Binns. 

The six-figure funding comes from NPIF II – River Capital & GC Business Finance Smaller Loans, which is managed by River Capital & GC Business Finance as part of the Northern Powerhouse Investment Fund II. It will be used towards marketing as well as supporting Silverscape’s business model. 

Ian Armstrong, executive chairman of SilverScape commented: “This additional support from River Capital comes at a crucial time as we scale our operations in the North West to meet unprecedented national and international demand. Our technology enables brands to improve their production efficiency whilst also reducing their carbon emissions by up to 70% whilst maintaining the highest production values.”

Sue Chambers, investment manager at River Capital Management, said: “SilverScape represents exactly the kind of innovative and sustainable business we’re looking to support through NPIF II. The exceptional response to their launch event and the substantial pipeline of opportunities they’ve already developed in just a few months demonstrate the market demand for their services.”

Sue Barnard, senior investment manager at the British Business Bank, said: “SilverScape is a great example of how NPIF II is backing innovative and sustainable businesses across the North. By supporting forward-thinking companies in creative industries and beyond, we’re helping to drive low-carbon growth and technological progress in key regional sectors.”